Miss Pat at SXSW Today for A2IM Panel and Book Signing

Miss Pat at SXSW Today for A2IM Panel and Book Signing

Patricia “Miss Pat” Chin, co-founder of VP Records and a towering figure in reggae and independent music, is in Austin today for a special appearance at SXSW 2025.

At 1:00PM CT, Miss Pat will speak on a panel alongside other pioneering voices in independent music, sharing insights from her decades-long journey at the helm of one of the most influential reggae labels in the world. The panel, led by outgoing A2IM President and CEO Dr. Richard James Burgess, marks the organization’s 20th anniversary and highlights key strategies behind long-term success in the indie sector.

Later in the afternoon, fans will have a chance to meet Miss Pat in person at the SXSW Bookstore, where she’ll be signing copies of her memoir My Reggae Music Journey—a must-read for anyone passionate about Caribbean music and independent artistry.

Location: Austin Convention Center

Panel Time: 1:00PM – 2:00PM CT

Book Signing Time: 2:30PM – 2:55PM CT

Date: Today – March 13, 2025

If you’re in town, don’t miss this moment to honor a true music icon and hear firsthand stories from the heart of independent music.